Welcome! I am using this letter to share a few things. If you need a playlist of only “Take On Me” by A-ha, look here. This is edition No. 4, coming at you on July 25, 2020.

This Week’s Idea

Do you believe that “fastest to market” or “sustainable moat” builds a winning company over time? Packy McCormack compares Zoom and Slack as examples of companies that grow exponentially vs companies that are very hard to replace. It’s easier to have a burst of growth than sustained improvement. The takeaway? Expansion revenue from the existing customer base is the fastest way for a company to turn linear growth into geometric or exponential growth. Here’s a visual from Price Intelligently:

Links to Read and Share

These are links that caught my eye.

1/ Show series data to give a sense of motion - Sylvain Giuliani writes about using existing data to create Sparklines in Salesforce. This is great because it shows change over time and visualizes it in the place where people do their work.

2/ Hindsight is 20/20 - Did you know that Dixie Cups were the breakout consumer hit of the Pandemic … of 1919? When we view innovation backwards, we don’t see the sudden change. What iconic direct-to-consumer brands will emerge from 2020? My money’s on a brand of designer face masks.

3/ QB1 money is now officially insane - Is Patrick Mahomes “worth the money?”

Tom Pelissero @TomPelissero

Here's a breakdown of the cash flow on Patrick Mahomes' new contract with the #Chiefs. It'll take more than one tweet to fully explain, but the bonuses have varying vesting dates that paint a fuller picture of how the deal works.

July 6th 2020

1,384 Retweets5,400 Likes

it’s hard to quantify at this stage of his career. If he keeps the Chiefs competitive for a Super Bowl for the next 5-10 years, $50m/year might look like a bargain. 👀

What to do next

Hit reply and let me know if you’ve got links to share, data stories, or want to say hello.

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Want longer-form ideas? Check out on Data Operations or other writings at gregmeyer.com.

The next big thing always starts out being dismissed as a “toy.” - Chris Dixon